DJI’s rumored Avata drone may have hit some strong headwinds

DJI’s rumored Avata drone may have hit some strong headwinds

It’s seemingly been delayed, but for how long? The DJI Avata has been tipped to be the Chinese company’s next drone, but its take-off may have been pushed back, according to the latest rumors.

We had been anticipating the arrival of DJI’s version of the indoor “cinewhoop” drone this month. However, the DJI Avata’s release has reportedly been postponed, at least according to the generally trustworthy @DealsDrone on Twitter, who was the original source of that rumored July launch date.

The source merely stated that it was due to a “factory expansion” and production transferring “to a new location,” without providing a new expected release date for the Avata.

Fans of drones who have been anticipating DJI’s reported 3in cinewhoop model, which is presumably intended for flying indoors around people in small places, will, however, be hoping that the wait isn’t too long.

Growing rumors about the DJI Avata were given extra credibility in May, when we saw what appeared to be the first leaked images of the drone.

Cinewhoop’ drones are typically small, nimble flying machines with built-in propellor guards, which allows them to fly safely indoors. And the leaked photos we saw two months ago appeared to back up rumors that DJI was working on this kind of drone.

The Mavic, Air, and Mini series of DJI’s current drones are all primarily made for filming breathtaking outside scenes. Therefore, it makes likely that the drone industry behemoth would be developing a model in the style of Cinewhoop that has its own camera and electronic picture stabilization.

Sadly, the alleged delay also suggests that we’ll probably have to wait a little longer to see DJI’s new FPV Goggles, which were also expected to be released alongside the drone. However, if the slowness is brought on by production and logistics rather than any problems with the products themselves, they should not result in any substantial delays.

Analysis: Take-off delay should hopefully be minor

With the release of its two professional gimbals, the DJI RS 3 and DJI RS 3 Pro, and the arrival of the DJI Mini 3 Pro in May, DJI has had a busy few months. In April, the Chinese firm also announced that it would “temporarily cease all business activity in Russia and Ukraine,” and in June, a new Covid epidemic led to some restricted lockdowns in Shenzhen, where DJI’s GQ is located.

While @Dealsdrone speculates that the Avata holdup is primarily due to “factory expansions” and a “transfer to a new location,” which could allude to DJI’s upcoming move to a new HQ in Shenzhen this year, there is no indication that the latter have any direct connection to delays for new DJI products.

In any case, the DJI Avata wouldn’t be the first product to be postponed this year; hopefully, it will still be available in 2022. Given that many of the current drones (such as the set-up utilized in Tesla’s Gigafactory tour above) use the DJI HD FPV system, which comprises of a receiver, FPV Camera, FPV Goggles, and a remote controller, a cinewhoop drone would undoubtedly make sense for DJI.

According to the most recent speculations, the DJI Avata will essentially be an all-in-one version of this technology, complete with new FPV Goggles and the sub-500g drone itself. Let’s hoping we won’t have to wait too long to see the idea in action. The concept surely sounds nice.

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